How can we know the conversion rate of an e-commerce website? Is there any software for that?
That is, how can one know the percentage of people that buy something from an e-commerce site.for every 100 people that visit, how many people buy,for every 1000 people that visit, how many people buy,for every 10,000 people that visit, how many people buy,etc.
Tags: e commerce site
It is a very tough question you asked my dear friend and for this reason i think no one gave any answer yet. So i suggest you to put your question in google or yahoo search engine and you will get many links for your answer. Try the followings :
http://www.google.co.uk/
http://search.yahoo.com/
Yes and no. I expect you collect data already in one way or the other. Either local server or remote server analysis. If not, consider subscribing to a remote server analysis service, making sure they will supply a transaction log. You will then hold the transaction log data up against the data on user visits and path analysis. A non technical report should be available. I don’t know where you are from, but in Europe, this service is widely available.
A good introduction to this topic is: "Measuring the impact of your web site" by Robert Buchanan